![]() Using one of these, all you really need to do is to enter your Facebook pixel account number into the relevant Shopify form field. ![]() With Shopify, one way to do this is through Shopify apps like Flexify or Pixel Perfect. We do this by setting up product feed and installing the Facebook pixel. For Facebook ads to work, it needs to know about all of your products, and also be able to track users on your website. Here you will enter your Facebook business page alongside some other details such as your name, your email address, and billing details.įacebook ads are designed to work on a wide range of e-commerce platforms. Getting Started With Facebook Adsįirst, we need a Facebook business manager account. This results in new followers and increased brand awareness. ![]() Facebook ads allow for targeted marketing at its finest.įacebook ads can also be tied to your business's Facebook presence. Instead of wasting advertising revenue on broad marketing efforts reaching a wide swathe of people, you can match your products against a long list of user interests. ![]() With over 2 billion users, Facebook is easily the largest social media network, and Facebook ads can also be shown on websites and mobile apps, not to mention on Messenger and Instagram, which Facebook also owns.Īs Facebook users share their likes, personal updates, locations, relationship statuses, photos, and just about everything else about themselves on Facebook, it’s an absolutely ideal advertising network for targeting customers based on their interests, behaviors, and demographics.įacebook has created comprehensive user profiles that marketers can use for their targeted ads. It goes without saying that Facebook’s pretty addictive and is the number one place online today that people use to connect with their family and friends. ![]()
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